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Marketers: Are You Master of Your Domain?

As marketers, we love control. But control was a heck of a lot easier to come by back before digital media enabled consumers to call their own shots. As sharing…

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Parts is Parts

Simple isn't easy In one of the greatest scenes in last years blockbuster movie, The Big Short, Anthony Bourdain (one of my absolute favorites) explains the difference between your mortgage and…

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Stuck in the Middle With You

Clowns to the left of me, Jokers to the right……here I am, stuck in the middle with you Sen. Long- “Mr. Zuckerberg, Congress is only good at 2 things; doing…

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Hate to BURST yours-mine-our BUBBLES, BUT…..

Bubbles and Data Collective conscious bubbles, not market bubbles. Every single social media outlet is upset with their participants playing in these collective conscious bubbles. How dare we not experience the…

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Meatloaf and Advertising

What do Meatloaf and Advertising have in Common?…….,2 out of 3 ain’t bad As the world of marketing and advertising plod forward to the day of reckoning, where all marketing…

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The Refinition Will Be Digitized

(queue the music of my all-time favorite beat musician Gil-Scott Heron) You will not be able to stay home and be invisible, brother You will not be able to plug…

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